Year: 2024 Role: Designer / Animator Client:
Mnet Motion Graphics – Case Study
Project Overview
This motion graphics package was developed for Mnet, one of the leading music entertainment channels, to enhance its on-air branding and visual identity. The goal was to create a high-energy, visually striking motion package that aligns with the network’s dynamic music culture and audience engagement.
Concept & Design Approach
Energetic & Rhythmic Visuals – Inspired by the beat and flow of modern music trends, the design emphasizes syncopated typography, bold transitions, and dynamic compositions.
Youthful & Edgy Aesthetic – The use of vibrant magenta, high-contrast black-and-white elements, and glitch effects gives a bold, rebellious feel that resonates with Mnet’s youthful audience.
Seamless Motion Integration – The animations are carefully crafted to sync with music beats, artist performances, and show branding, ensuring a cohesive viewing experience.
Key Features
Typography & Kinetic Motion – Playful yet structured text animations enhance messaging and reinforce rhythm.
Layered Mixed Media Elements – A combination of grunge textures, geometric overlays, and abstract patterns creates depth and energy.
Adaptive Motion Templates – The package includes modular sequences, allowing for easy adaptation across different Mnet shows and promotions.
Software Used
Adobe After Effects (Ae) – Motion design and animation.
Adobe Photoshop (Ps) – Texture creation and asset design.
Adobe Illustrator (Ai) – Typography and vector elements.
Final Outcome
This bold and vibrant motion graphics package elevates Mnet’s brand identity, making it visually engaging, instantly recognizable, and in sync with modern music culture. 🎵🔥
SEQUENCES
STYLEFRAMES
Software
Adobe Photoshop, Adobe Illustrator and After Effects
Adobe Photoshop, Adobe Illustrator and After Effects